There is a wide range, a large and mixed content, within the Scandinavian interior style. There are many different versions: Danish, Norwegian and Swedish style to mention a few. And within these, subcategories. Urban, country, folklore, etc. All with common (Scandinavian) denominators. The Scandi style that recently has been most popular is surely an industrial vintage version. Sleek, clean, white, with an industrial backdrop and yes, design chairs. 50′s furniture and a retro vibe has step by step gained more interest, and alongside all the design pieces, Danish colour splashes are increasingly visible, as well as Finnish graphic patterns. All under the Scandinavian style umbrella.
Now within the Swedish styles, dating back to e.g. Carl Larsson and a handicraft and folklore heritage, the designs and philosophies of Josef Frank, on to the comptemporary Stockholm style and Swedish style mix I personally fancy the countryish Swedish styles. Not the sh****-chic, but the folksy vintage. A kind of decor style that is very well-represented by the Swedish blogger/entrepreneur Underbara Clara. I mentioned her before here, under the theme “Grandmother Is a Decor Hero”. Now to Underbaraclara’s home office. If I had lived – or maybe, when I’ll live – in the country side, in the deep forests of Northern Sweden, I would think in these decor terms…and I would love it.